UCLA In the News February 22, 2017

UCLA In the News lists selected mentions of UCLA in the world’s news media. See more UCLA In the News.

What are Oscars and other non-cash awards really worth? | Los Angeles Times

“We know from various studies that individuals are even willing to incur costs to attain purely symbolic status,” said UCLA’s Jana Gallus. “That is the social comparison dimension of awards. Also, we value attention and we could even argue that nowadays, where there is information everywhere and there are different sources competing for our attention, that that is the ultimate scarce resource. If people receive an award, they get others’ attention, and that can be very motivating for them.”

Surprising reason the turtle learned to hide its head | Smithsonian magazine

Brad Shaffer, an evolutionary biologist at the University of California at Los Angeles, thinks Anquetin and his collaborators are “pushing the envelope” a bit with their confidence in their hypothesis. In particular, Shaffer says he’s unsure about the amount of extrapolation from a partial fossil required to reach a conclusion in this study. “Given that there are only two neck vertebrae, they’re doing an awful lot of reconstructing,” says Shaffer, who was not involved in the new study. However, he adds that the theory will hopefully spark more discussion in the field of turtle research.

Diverse film and TV casting makes economic sense | KPCC-FM’s “The Frame”

“Movies that, on average, look like American society — that is to say, with casts from somewhere between 20 to 40 percent minority — those films on average have the highest box office sales. And in broadcast TV, it’s even more pronounced. We found that for viewers 18-to-49, TV shows with casts that were from 41-to-50 percent minority had the highest ratings,” said UCLA’s Darnell Hunt. (Also: Agence France-Presse)

Do consumers have power over Trump business decisions? | BBC World Service

“For the most part consumers have very short memories. This is not going to make a major impact for most companies that I can think of. Also, usually companies, as soon as there are any boycotts or any problems, especially in the U.S., they begin to become less political,” said UCLA’s Ivo Welch. (Approx. 01:15 mark) [Audio download]

How ‘guerrilla archivists’ are saving history | The Conversation

One of the speakers at the UCLA event, Joan Donovan, researcher at the UCLA Institute for Society and Genetics, maintains that this type of work should be seen as a small glimmer of hope: “The question of what can we do in this political climate hostile to climate change has, again, a relatively modest answer: small interventions with grand intention.”

Should #OscarsSoMale be the trending hashtag?  | ABC News

“If you didn’t have the awards segregated by sex it would probably lead to a male-dominated awards and that in turn would lead to a culture backlash,” Gabriel Rossman, a professor of sociology at UCLA, told ABC News.

Easy ways to become environmentally friendly scholar | Inside Higher Ed

Luckily, many green practices are not only friendly on the environment but your budget too, not to mention that they are easy to implement as well. Early on, you might have to compile a mental checklist of all the small things you can do in your day-to-day work life to lighten your carbon footprint, although soon enough, they will become habit and you will start seeing opportunities to reduce your footprint on the planet at every turn! (Commentary written by UCLA’s Natascha Chtena)

How to buy the right mattress for your needs | NBC’s “Today”

“I think price really doesn’t matter. Once you go over a certain price point I think it becomes just a number,” said UCLA’s Dr. Luke Macyszyn. “The level of comfort and firmness are the most important thing. People go out and they see a mattress.… I think that it becomes marketing and gadgetry more than it helps your spine health.” (Approx. 1:05 mark)

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