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UCLA Newsroom
Lynn Vavreck is an assistant professor of political science. She studies campaigns and elections, with an emphasis on how candidate behavior affects voters. Vavreck has also done considerable research on campaign advertising, politics and the media, and how the state of the economy affects elections. She has been involved in a major field study exploring the effectiveness of political advertising and is working on a book about modern presidential politics. Vavreck has been quoted frequently on a wide variety of issues, including local and national politics, presidential politics, primaries, campaign contributions, elections and media coverage.
Lynn Vavreck
Lynn Vavreck is an assistant professor of political science. She studies campaigns and elections, with an emphasis on how candidate behavior affects voters. Vavreck has also done considerable research on campaign advertising, politics and the media, and how the state of the economy affects elections. She has been involved in a major field study exploring the effectiveness of political advertising and is working on a book about modern presidential politics. Vavreck has been quoted frequently on a wide variety of issues, including local and national politics, presidential politics, primaries, campaign contributions, elections and media coverage.Mirror, mirror on the wall, can she really do it all?
September 12, 2008
I find myself thinking a lot about Sarah Palin. Mostly because every reporter, friend, colleague, and stranger who I meet lately wants to know “what do you think about Sarah Palin?” I wonder, as I quickly examine the person asking the question, wh...
McCain suspends campaign but continues talking about the economy
September 25, 2008
Everyone’s talking about the economy. Everyone including John McCain — and if there’s one person in America right now who shouldn’t be talking about our economic woes, it’s John McCain. McCain said today, “the economy is about to crater” whil...
Now you're just offending me
October 07, 2008
Candidates should change their minds about important public policy issues as they learn things about the effectiveness of existing policies. Few do – probably because we award stability and “stick-with-it-ness.” We think this signals strength and ...
Race and the 2008 Presidential Election
October 08, 2008
A year ago, most people thought we’d be facing a presidential election between Hillary Clinton and Rudy Giuliani; an historic contest because the first woman major party nominee would face off against America’s mayor and a 9/11 hero. Even most pol...

